Originally established as MDBMS, Solutions Plus UAE emerged as an independent brand to broaden its services and reach a wider audience.

With a mission to provide advanced ICT and digital solutions across sectors like government, healthcare, and energy, Solutions Plus UAE sought to drive transformation across the UAE’s digital landscape.

For their brand launch, we managed their social media presence, delivering bilingual content in both English and Arabic to connect with diverse audiences effectively.

Overview of Activities Undertaken

• Provided live coverage for COP28, including booth highlights, panel appearances, and key announcements
• Managed end-to-end ideation, content creation, and ad campaigns for Solutions Plus UAE’s various verticals and services
• Developed bilingual content in English and Arabic to connect with a wider audience
• Ran targeted social media ads to boost visibility across different sectors.

Successes

• Strengthened Solutions Plus UAE’s presence at COP28 by delivering timely, relevant content that captured audience interest and expanded brand recognition
• Successfully launched the brand, increasing visibility in the UAE and beyond
• Achieved significant organic reach through engaging content, complemented by targeted paid campaigns